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The current structure of most Real Estate agencies in Australia is costing vendors thousands of dollars every time they sell a property, according to the Director of Shop Front Real Estate, Ray Elphick. Ray says “many of the large agents pay expensive franchise fees, are restricted in the area they can cover, and each individual office is replicating the same systems. This is inefficient and the costs are passed on to the vendors through expensive commission structures.” Ray says Shop Front Real Estate can deliver big savings to vendors as well as providing exceptional property exposure and service standards by combining current technology, multiple ‘shop front’ window displays, and good old fashioned customer service. Ray acknowledges the ever-increasing importance of the internet. “The internet is the biggest ‘shop front’ window for Real Estate, and we therefore advertise all of our exclusive listings on the major web sites – www.shopfrontrealestate.com.au , www.realestate.com.au , www.realcommercial.com.au, www.domain.com.au, www.homehound.com.au, www.myhome.com.au, and www.maps.google.com.au. We also advertise on other web sites such as www.abcrealestate.com.au and www.luxuryhomesaustralia.com.au at our discretion. Properties listed for sale are also displayed in our unique ‘shop front’ window displays, located at cafes, newsagents, video stores and other shop front locations. Business owners get an attractive window display and local residents and visitors are able to check out properties for sale in the area. We also offer an extensive range of other marketing options, including printed media advertising, photo sign-boards, colour brochures, floor plans, professional photography, virtual tours, letter box brochure promotions etc. The standard commission charged by Shop Front Real Estate is 1.65% (with a minimum commission of $4,400.00). “The cost savings we achieve with our unique structure are passed directly on to the vendor, saving them thousands of dollars in commissions.” |